We’re happy to let you know that we’ll join the Skærbæk Fan Weekend starting Friday, September 27. We hope many of you will be part of the activities we have planned out for the days in Skærbæk.
Here’s a quick glimpse of what we’re planning for Skærbæk:
Lead User Lab Idea Pitching Session: if you’re interested to pitch your ideas, we’d love to hear them out. We have a unique opportunity to meet face to face with some of you and discuss if your idea is a fit candidate for the Lead User Lab innovation funnel. If yes, then together we can explore how to get to the next stage, which is idea incubation/stretching. More info below.
Workgroups: getting your feedback, insights and inspiration is invaluable for the way we think holistically about LEGO experiences and the LEGO® brand. We’d love to hear you out and understand your point of view on a few key topics, which are very relevant for the Lead User Lab. Check them out below.
Lead User Lab presentation: it’s still a very new thing, so we’re keen to provide a presentation about the Lead User Lab and answer the questions you might have. Keep an eye on the event agenda!
Details
1. Lead User Lab Idea Pitching Session at Skærbæk:
What ideas is the Lead User Lab looking for? How do you know if it’s the right fit?
Answers to this and more are available here: 10 Questions You Might Have About Lead User Lab
How to prepare a pitch?
We made a quick one-pager guide for you. Find it here: Lead User Lab_Idea pitching inspiration_Skærbæk Fan Weekend.pdf
Click here: Subscribe for idea pitching at Skærbæk
We will evaluate all submissions on an ongoing basis and will get back to you regrading pitching selections and other next steps, as soon as possible before the event, so you have time to prepare.
2. Workgroups x 4
We’ll focus on four topics that we’d love to get your perspectives and inspiration on. Each will last for up to 1h and you can sign up using the Skærbæk member center who will also inform you about max number of participants.
Workgroup 1: Technology enabled free-building discussion
Focus:
- LEGO physical technology, LEGO Powered-Up, GBC, and more
- Bring in input and inspiration from your own experience for new free-build experiences
- Share ideas, examples and needs
- For the tech talk, our colleagues from LEGO Product Technology, Oliver Wallington and Louis Elwood-Leach will also join the talks
Workgroup 2: Customization and Personalization
Focus:
- Discuss your approaches to customization and personalization: self-expression, DIY approaches, techniques
- Tips & Tricks: Bring in input and inspiration from your own experience and work with customization or personalization
- Share ideas, needs, examples and best practices on potential existing solutions
Workgroup 3: Arts & Crafts
Focus:
- Discuss your views on Arts & Crafts category: interests, passion points, needs
- Tips & Tricks: Bring in input and inspiration from your own experience
- Share ideas, needs, examples and best practices on potential existing solutions
Workgroup 4: Storage & Transportation
Focus:
- Discuss storage needs, ideas, tips & tricks
- Current solutions: what works, what pain points you have
- Share ideas, needs, examples and best practices on potential existing solutions
Edited by Bogdan Gherasim
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