Posted by Paul Striefler on March 3rd 2017
Happy Friday All!
Today marks the seventh year in a row, the LEGO Group has been ranked in the Top 10 of the Reputation Institute annual RepTrak 100 survey and this year climbing the list to the number 2 rank!
I think this is quite an amazing feat and truly is a reflection of our values, passion, and brand advocacy that not just our employees but our fans and consumers show on a daily basis for this wonderful brand. When you take a look at the top 10 list of companies that we are ranked against it is very humbling as most of these organizations are trusted, respected, and admired globally. I am happy to be a part of this journey and want to thank all of you for your support, love for your hobby and our brand!
If you would like to read the article in its entirety please follow the link (https://www.lego.com/en-us/aboutus)
I hope you all have a wonderful weekend! Happy Building!
Best,
Paul
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