• Jan Beyer
    Posted by Jan Beyer on March 17th 2017

    Hi all, most of this week Kim and myself moved our little warehouse where we keep all the materials (old, very old and newer LEGO Sets, rare and sought LEGO elements, LEGO Community related magazines and other rare items) to use with the AFOL community from one place in Billund to another.
    As we are kind of hoarders for the sake of serving the AFOL community we collected a lot of stuff over the years so we moved around 25! Euro pallets of good stuff. :-)
    It kept us busy for 3 full days moving and sorting but now almost all is in place in the new warehouse.
    Another cool thing in this week is the awesome Rebrick contest https://www.lego.com/en-us/rebrick/contest-page/contests/mini-modulars related to the 10 years anniversary of the modular buildings - I am sure you agree with me that the prize is insanely cool! 
    So I expect many of you to join this contest! 

    Kim Thomsen
    Hi everybody, it's Friday, spring is here and this week The LEGO Group announced the Annual Result for 2016.
    Outside the sun is shining and you can really sense spring is here. Well it did rain quite a bit yesterday, but still. Winter is gone (or coming soon on HBO) and everything is moving in the right direction.
    The result is not as important as the fact that 4 ambassadors took the time and trip to Billund to join the press conference and meet with me. Well actually more ambassadors made the trip as Henry from Klemmbaussteinlyrik, Andres from Zusammengebaut and Michael from Promobricks were all here as well as regular press in agreement with their market.
    So it was quite the gathering and we were fortunate enough to cross paths several times during the day.
    The 4 ambassadors travelling here for the LCE driven part of the Annual Result were; Gary Davis (The Brickish Association), Francesco Spreafico (ItLUG), Sophie Deprez (LCC) and Lesilie Araujo (PinoyLUG).
    We met before 9 and talked while we waited for the press conference. As Bali passed we managed to get a quick greet with him before he had to rush of to prepare his part of the press conference - he did promise to meet us afterwards for a quick talk and some pictures.
    Then the press conference started at 10 o'clock and 30 minutes later it was all over.For those who missed the live stream, you can watch the recording here
    But that was also when our program really kicked off - we rushed to the first floor for the 10 minutes session we had with Bali which was awesome. Bali was truly impressed that the ambassadors had taken time to come to Billund and even travel for up to 17 hours as Leslie had to do so. 
    We took some great pictures with Leslie's supercamera and I hope he will share them with the rest of you.
    Then we went back to the press conference area and spend half an hour or so talking to the designers from Boost, Technic, Friends and the LEGO Life team present there.
    We then did a tour of Kornmarken factory and returned for catering lunch before getting tour of the LEGO House with Jesper Vilstrup (the LEGO House director). I've never been in the LEGO House and I really enjoyed it - which I am certain the ambassadors did as well.
    Once the tour was over, we still had a little while before going seperate ways and we made good use of it by checking out Memory Lane in the basement of the LEGO Idea House and a quick visit to the employee store.
    It was an amazing day and for me it was full of good talks with the ambassadors and being reassured that what we do and achieve in cooperation with the community is beyond fantastic.
    Thank you for coming, thank you for being awesome and thank you for being honest.
    As a quick update I can also announce that the preparations for the Recognized LEGO Fan Media Days are going well. Brickheadz announced that they want to be part of the interview day as well as Technic. LEGOLAND shot me an e-mail today saying they'd be more than happy to do something on Friday June 2nd with the RLFM there. So while some parts (the accomodation agreements) are behind schedule, I am certain it will be as awesome as this Thursday was.
    Have a great weekend and always be yourself, unless you can be Batman, then be Batman!

    Paul Striefler
    Posted by Paul Striefler on March 3rd 2017
    Happy Friday All!
    Today marks the seventh year in a row, the LEGO Group has been ranked in the Top 10 of the Reputation Institute annual RepTrak 100 survey and this year climbing the list to the number 2 rank!
    I think this is quite an amazing feat and truly is a reflection of our values, passion, and brand advocacy that not just our employees but our fans and consumers show on a daily basis for this wonderful brand. When you take a look at the top 10 list of companies that we are ranked against it is very humbling as most of these organizations are trusted, respected, and admired globally. I am happy to be a part of this journey and want to thank all of you for your support, love for your hobby and our brand!
    If you would like to read the article in its entirety please follow the link (https://www.lego.com/en-us/aboutus)
    I hope you all have a wonderful weekend! Happy Building!

    Jacky Chen

    [CMW] The Moving Day

    By Jacky Chen, in LAN blog,

    Posted by Jacky Chen on February 24th 2017

    Dear AFOL community,
    Wow, time really flies. I haven’t even fully revived from CNY and It’s me again. The random visitor to Kim’s Weekly. /chuckle  
    Next Monday we will be officially moving into the new Shanghai Hub which has been prepared for quite a long time. The past week was a crazy one of packing and moving. After being for 20 months in this office, I’m surprised a little to find out I’ve packed more than 10 K8 boxes full of good stuff (sets, polybags, t-shirts). I’m really looking forward to putting them into some good use in the future community activities.
    Underneath from the huge improvement of physical working environment, the most beautiful thing of moving into this hub is that we will be living with a New Way of Working which we normally know as Hot Desking (but it's way more than that). There won’t be any fixed spot for anybody, even the top management. It is an activity based working style and gives us lots of autonomy and variety on choosing the right working stations for different tasks. It's all about effectiveness and collaboration. How you work and where do you work, totally up to yourself. What an exciting challenge!
    At last, thanks to the great effort by Ana and all involved stakeholders, the Annual RLUG support packages has started to leave from different warehouses all the way to RLUGs. Your ambassadors shall be receiving them from time to time. We can’t wait to see another amazing year in this community.
    See you all next month.
    (PS: the featured image is a work by the Australian LCP - Ryan McNaught)

    Jan Beyer
    Posted by Jan Beyer on February 17th 2017

    Today it is my turn and it is live from LEGO World in Copenhagen, Denmark.
    It is a huge event with around 40.000 public visitors in 4 days and a big MOC display made by around 65 AFOLs.
    The picture is from the AFOL party where we had the honour to welcome Thomas Kirk Kristiansen!
    It is a great evening to celebrate and network.
    In addition this week the new LEGO House website was launched as well as the opening date for LEGO House (28th of September 2017) was announced which is a quite Big thing for the LEGO Company and a must see place for AFOLs.

    Paul Striefler

    Happy Valentine's Day

    By Paul Striefler, in LAN blog,

    Posted by Paul Striefler on February 15th 2017

    Happy Valentine's Day to all of you from the Community Team! We hope you were able to spend it with your special someone.
    I dropped by my local LBR Store on my way home tonight to check out the Adult Building night which took place between 6-8pm. There were a few people building upon my arrival and store was pretty busy for a Tuesday night. The staff told me that they filled all 30 spots available and even allowed for an extra 5-6 slots. The mini build tonight was a nice little rose with 26 pieces. I enjoyed watching a few people build and the smiles it brought while doing something together! I also joined in the fun and made one for my wife.
    I hope you all have a Happy Valentine's Day!

    Paul Striefler
    Posted by Paul Striefler on February 12th 2017

    Hi All from Snowmaggedon here in Connecticut!
    We had about 22 inches of snowdrop Thursday night and into Friday and are currently getting another 8-10 inches today, Sunday. This has really been the first snowfall of the year for us, which is crazy considering it is the second week of February. As a skier, I am absolutely loving it and cannot wait to get on the slopes! The snow has certainly added some excitement and buzz to everyone’s lives over the past few days.
    In addition to all this snow hype, we also had some great things happening here in Enfield! Tanja my manager and Yun Mi our Director of Innovation and Development have been in the office this week visiting myself and the rest of our US based team. It was fantastic to have both of them here as they work out of our Billund office and we do not get to see each other very often.
    This also provided the perfect timing to hold our first ever RLUG Workshop. We opened the doors to 50 RLUG members on Friday to spend the day with us and discuss some important topics that we believe will bring added value and support to both the Community Team and our community. Although the snow did cancel a few of the flights into Connecticut, it did not stop everyone! We had 34 brave souls from 9 different RLUGs (QueLUG, WMLUG, NEOLUG, TexLUG, MichLUG, NELUG, ConnLUG, RLUG, and PennLUG) battle the snow and make the drive to Enfield.
    We started off our morning hearing from each of the LUGs in regards to the Past, Present, and Future of their clubs. This was one of my favorite parts of the day as I got to hear about some interesting initiatives as well as got a cool inside look at each group. I think there was a ton of "AHA" moments as many people around the rooms shared the same perspective but also learned something new that they can take back to their LUG. After these presentations and during our working lunch we heard from Tim Courtney about LEGO Ideas, Sara Moore about Rebrick and Tanja provided an overview of the new LEGO House opening in Billund. We then proceeded down to the company store where everyone got to do a bit of shopping.  I believe most scored a bunch of goodies as far as I could tell from all the yellow LEGO shopping bags!  We headed back to the auditorium for the rest of the workshop where we heard a presentation on the Support Programs and LAN 2.0. We had some interesting discussion as well as some awesome feedback. I loved this portion as well and wish we had more time for this. The day ended with a tour of the campus and catered dinner in our canteen.
    Our day was met with a ton of enthusiasm, which led to some great discussions, and on top of that, I got to meet some incredible people! I felt very inspired leaving this workshop and hope that we can do something like this again in the future.


    Kim Thomsen
    EDIT: Looks like the draft/scheduled publication/prepared blog post did NOT work for me this time.I usually consider myself ok in terms of setting up timed activities like blog posts, surveys and such - but this time it failed - please accept my deepest apologies for not having this out Friday as agreed.
    It's Friday and for some odd reason I am once more the Community Manager doing the Community Manager Weekly - perhaps this should be renamed to Kim Weekly with random visits of other Community Managers?I can't even blame the guy who set up the rotation schedule, because that is me too. I guess I just somewhat failed, even though there are perfectly valid reasonings behind it being me again already.I swear that soon the rotation scheduled will be in motion and then you won't have to hear from me every weel (almost).
    So this week introduced the pseudo-global launch of the LEGO Life app. We had launch "parties" here in Billund and in Enfield as well - check out Paul's and/or Kevin's Instagram for pictures from the US launch party. I left my phone in office and obviously didn't get any photos of our launch here - but as the saying goes "seen one, seen them all" :-)
    LEGO Life will be rolling out globally over the next year, starting out in Europe and the US and then spreading globally. 
    We've also been onboarding loads of new Recognized LEGO User Groups and LEGO Fan Media overe the past week. We ended the reviews ultimo February and started sending out approvals and rejections soon after. Welcome to all those who got approved and we're sorry for those that didn't.
    I approved and onboarded 17 new Recognized LEGO Fan Media all over the world. Perhaps I should share a list of all the recognized LEGO Fan Media in one of my future Community Manager Weekly posts?
    I've also been working more on preparing the LEGO Fan Media Days here in Billund, dated to be May 31st to June 2nd. I know the Recognized LEGO Fan Media are eagerly awaiting more information and invites, but I still need a little time to get everything right and work on some of the logistics. Patience is key.
    Have an awesome weekend, I know I will, I get to celebrate my birthday a little later than actual, but I get to celebrate it with my daughter ( a little early) and we're going bowling with the gramps and grandmas! 
    Take care and Always Be Yourself, unless You can be Batman, then be Batman!
    /kim :-)

    Jan Beyer
    Posted by Jan Beyer on February 1st 2017

    Dear UK and Ireland AFOLs, please see the attached flyver for an exciting LEGO Building Competition on Channel 4.It should be a pretty cool activity so perhaps you might be interested to join or know somebody who would be a great person so feel free to share.
    Please note that this activity is only open for UK or Ireland residents.
    I am looking forward to spot some AFOLs on TV!